Practical and written assessment
7 September 2015
SIMILARITY, PLEASE FOLLOW THE FORMAT AND MARKING CRITERIA FOR THE ASSIGNMENT
This assessment item relates to the course learning outcomes 1, 2, 3,
The assignment must
be completed as an individual
assignment. There is no specific writing style required such as a report or an
essay for answering the questions in Part B. Please do not repeat the question
in your answer, and simply provide the question number in your answer, for
Question 1: Profitability
The assignment is
based on the actual results for a prescribed selected company listed on the
Australian Stock Exchange (ASX). Students should use the annual reports for the
financial years ending 30 June 2014, 2013 and 2012. Students may also review
commentaries written by industry analysts that provide critical analysis on
various aspects of the selected companyâs operating performance, financial
position, cash flow and strategies.
Students are not allowed
to either directly or indirectly contact the company for which annual reports
are used in this assignment. Students are also not allowed to contact analysts
directly or indirectly to gather information and/or advice about this
assignment. Students must base their analyses purely on the information that is
provided on the companyâs website and/or on the Australian Stock Exchange.
In all your calculations, show the absolute figures from the
financial statements. Also support any arguments with absolute figures from the
Retain a copy of your
assignment for your records.
Spend time unnecessarily
paraphrasing any information provided in the course material and textbooks.
Just simply identify and
mention the issue. You need to elaborate on it, explain exactly what you mean
and justify your arguments where appropriate.
Allocation of marks
Please use the marking criteria sheet as a
guideline for how marks will be allocated. You will note that no marks are
allocated for referencing as it is not expected that you do research in this
assignment. However, if you choose to support your answer(s) with using the
work of others, please ensure that you use the correct referencing style as stated
in the Course Profile.
Please keep in mind that marking is done in soft copy, hence allocating
marks for the formatting. To obtain these marks, ensure you comply with the
Font: Time New Roman, 12 point,
1.5 line spacing
Document submitted onto Moodle
must be in Word format, allowing the
marker to use track-changes to provide comments and indicate where you received
marks. Please do not submit a pdf document or copy from another source such as
for example include screen shots of calculations done in excel. The track-changes
function cannot be used to do the marking in these and hence only information
created in Word will be marked.
Page: portrait orientation
Footer: Your full name and
student ID, page number and number of pages (i.e. Pat Bird s0123456, page 1 of
Marking criteria sheet is
completed and attached as the first page
of the assignment.
Please note: 3 marks are allocated for complying with formatting and
Use the annual reports of McPhersonâs
for the years ending 30 June 2014, 2013 and 2012 in answering the
questions below. Please use the restated
figures provided in the most recent annual reports. You must use the ratios
and formulae given in chapter 8 of the prescribed textbook. Show all the
formulae and absolute figures used in calculating all the ratios. You do not
have to show any graphs to illustrate trends in the ratios. Show ALL your
calculations. You will note marks are provided for correct figures. Partial
marks can only be provided if you provide your workings and the marker can
identify where you went wrong in the calculations.
questions 1 to 4 below, calculate the two relevant ratios from 2012 to 2014:
1: Profitability analysis (6
Return on assets
Net profit margin
2: Asset efficiency (6 marks)
3: Liquidity (6
4: Capital structure (6
Debt to Equity ratio
Question 5 (Word limit:
maximum 250 words) (8
Explain what each of the eight ratios in questions 1 to 4
above reflect or measure. In other words, what does each of these ratios tell
us about the performance, position and operations of an entity.
Question 6 (Word limit:
maximum 250 words) (12 marks)
Analyse the trends from 2012 to 2014 in all eight ratios you
calculated in questions 1 to 4 above and discuss whether each of the eight ratios
has improved or deteriorated. Please do not
state if the ratio has increased or decreased but state if it has improved or
deteriorated. Also provide two reasons for the change in each of the eight ratios.
Question 7 (Word limit:
maximum 600 words) (13
Based on your calculations in questions 1 to 4 above and your
answers to questions 5 and 6, would you buy shares (invest) in McPhersonâs Ltd?
Justify your answer by discussing each of the following categories separately:
Conclude at the end of each category if you would invest in
McPhersonâs based on the particular category. Then make an overall decision if
you would invest in McPhersonâs Ltd.
Marking Criteria Sheet:
ACCT20051 and ACCT20077
1 Profitability analysis: (3 marks
for each ratio, 1 mark per year for correct figures)
Return on assets
Net profit margin
efficiency: (3 marks for each ratio, 1 mark per year for correct figures)
3 Liquidity: (3 marks for each ratio, 1 mark per year for
4 Capital structure: (3 marks for each ratio, 1 mark per year
for correct figures)
Debt to Equity ratio
5 Explanation of what each ratio reflects or measures:
1 mark for each ratio
6 Discussion of trends in ratios of McPhersonâs Ltd
0.5 mark for each ratio stating if it improved
0.5 mark per reason for change of each ratio (1
mark max per ratio)
7 Decision to buy shares in McPhersonâs Ltd: Commenting on
Profitability analysis (3 marks)
Asset efficiency (3 marks)
Liquidity (3 marks)
Capital structure (3 marks)
Overall decision (0.5 mark) with justification
Formatting and submission requirements
Total out of 20 marks
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